Article originally posted on Edison Award's website, written by Mindy Manes.   One of the most exciting aspects of working at the Edison Awards is being on the forefront as new innovations hit the marketplace and observing the emergence of new categories. ...

    Article originally posted on Edison Award's website, written by Mindy Manes.   The powerful connection between storytelling and innovation, and its potential for businesses, is already being tapped into by companies such as Microsoft, 3M, Kimberly-Clark and Procter & Gamble, who consider...