20 Mar This Pharmacy is Using Design Thinking to Bring Disruptive Innovation to Better Customer Service
What began with a common place question of, "What if?" at a weekend MIT Hacking Medicine event, TJ Parker (CEO and Co-Founder of PillPack) found his team had come out with a foundation that began the journey to birth PillPack: an online pharmacy delivering a personalized roll of pre-sorted medications, every two weeks to your door, along with a recyclable dispenser and any other medications that cannot be placed into packets, like liquids and inhalers.
In their own words, "PillPack is a full service pharmacy that delivers a better, simpler experience through convenient packaging, modern technology, and personalized service." With utilizing design thinking and service design, Parker and his team of pharmacists and innovators have focused on the sole solution of delivering an incredible customer experience for those who manage multiple medications daily.
We connected with Parker over Skype to learn more about their journey, as well as how design thinking changed the traditional career of a Pharmacist.
Listen to our conversation with TJ Parker after the break: